Avi Benichou
Owner
The name “Lovella” is a derivative of the ancient saying “for him and her.” It represents our founder, Avi Benichou’s passion for people, all things hair, and exceptional customer service.
We at Lovella pride ourselves on our creativity, talent, and ever-evolving knowledge of all things hair. We establish long-standing relationships with our guests – they become not only our clients, but our friends.
Katy
Hair Stylist & Colorist | Makeup
Katy was born and raised in Brazil and brings with her an amazing techinque for air-brush makeup and hairstyling. She specializes in balayage color and highlights and loves to photograph her clients after their transformations. Katy still continues her education on a daily basis and always loves trying new techniques!
Maryury
Hair stylist & Colorist
Maryury came to Lovella Salon to expand her techniques and build her clientele in New York City. She’s been a member of the team since Lovella first opened and has kept her clients coming back for the past 15 years. Maryury specializes in blowdries, color and cuts.
Megumi
Hair Stylist & Colorist
Adolfo
Hair Stylist & Colorist
